Ashley Weller
Head of B2b @Screwfix
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WORK HISTORY
Head of B2b @Screwfix
Yeovil, GB
EDUCATION
University of Southampton
Bachelor of Arts (BA) hons, History of Art
ABOUT ASHLEY WELLER
I believe learning beats perfection. That philosophy has shaped how I lead, transform, and grow businesses.With 20+ years leading customer-facing teams across the UK, EU, and Australia, I’ve delivered sustained commercial growth while managing P&L responsibility for businesses worth £50m+. Key highlights:Built a sales model that drove a 71% uplift, adding £3.6m to top line revenue.Launched a product range generating £4.2m in year one, including a 113% increase in heritage customers.Led a Europe-wide operational project that cut churn (worth nearly £1m), delivered the best customer satisfaction in EU, boosted reliability 20%, and raised productivity 25%.I thrive on leading strategic change, aligning people and performance, and turning ambition into measurable results.Outside the boardroom, I’m an endurance athlete — and that mindset of resilience, perseverance, and forward momentum defines how I lead teams through challenges.I’m always keen to connect with leaders and organisations focused on growth, transformation, and building customer-centric teams.
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