Ashraf Abuaisheh
Digital Marketing Manager @Fsp Technology Inc
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WORK HISTORY
Digital Marketing Manager @Fsp Technology Inc
Chino, CA, US
At FSP Technology, I lead digital marketing and e-commerce strategies across major platforms including Amazon, Walmart, and Newegg. My focus is on growing brand visibility, increasing conversions, and driving online revenue through data-driven campaigns and full-funnel performance optimization.Key accomplishments include:Managing Seller and Vendor Central operations, including PDP optimization, A+ content, brand stores, and inventory planningExecuting Amazon Ads campaigns (SP, SB, DSP) with improved ROAS and reduced CPCLaunching high-performing PPC campaigns across Google and Meta AdsOverseeing CRM-based email workflows and retargeting strategies using platforms like Klaviyo and MailchimpResolving policy and reimbursement issues, monitoring ASIN health, and optimizing catalog performanceCollaborating cross-functionally with sales, design, and logistics teams to align digital efforts with business goalsKey Tools & Platforms:Amazon Seller Central · Walmart Seller Center · Amazon DSP · Walmart Connect · Helium 10 · Google Analytics · Klaviyo · Meta Ads Manager · Canva · Trello · Microsoft Office
EDUCATION
University of Jordan, Amman
Bachelor of Business Administration (BBA) , Marketing/Marketing Management, General
National University
Master's degree, Business & marketing
ABOUT ASHRAF ABUAISHEH
E-Commerce Marketing Specialist focused on Amazon advertising, SEO optimization, and performance-driven growth. Experienced in marketing coordination, aligning campaigns, content, and cross-functional teams to maximize impact. I combine data analysis with creative storytelling using Adobe tools to increase visibility, conversions, and ROAS. Master’s in Marketing with hands-on marketplace experience driving measurable results.
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