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Arturo Rafael González Eiras
Planning Senior Director @Nike
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WORK HISTORY
Planning Senior Director @Nike
Beaverton, OR, US
Responsible of leading the NIKE Women\'s Planning team for Asia Pacific and Latin America
EDUCATION
University of Westminster
Certificate, Finance
Tecnológico de Monterrey
Bachelor, Industrial and Systems Engineering
ABOUT ARTURO RAFAEL GONZÁLEZ EIRAS
At Nike, my leadership in planning for the Women\'s Portfolio on NIKE.com has been pivotal in shaping a customer-centric digital strategy. My tenure in this role has been marked by a deep commitment to competitive analysis and retail innovation, ensuring that our offerings resonate with our dynamic consumer base. Beyond my professional pursuits, I serve as a board member for The ALS Association Oregon and SW Washington Chapter. Here, I contribute to the larger mission of supporting individuals affected by ALS, while also striving to make meaningful strides toward a cure. This dual-faceted role reflects my dedication to excellence in both my career and community service.
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