Arta Salehi

Marketing Consultant @Viking Cold Solutions, Inc

Houston, TX, US

Develops and executes tradeshow strategies, including securing event participation, coordinating and designing marketing materials, preparing the sales team, and creating event-related content such as blogs and social media posts• Produces comprehensive product case studies managing the process from initial concept to final publication• Secures industry awards and public funding to drive company growth and enhance industry recognition• Creates and executes marketing campaigns to increase brand visibility and engagement, supporting channel partners, while managing and optimizing website content and analytics for improved performance• Provides marketing support for the sales team by creating and updating presentations and other marketing materials to align with business objectives and drive engagement• Developed and implemented employee social media engagement strategies to empower employees in promoting the company, while leading the revamp of employee branding to strengthen company culture and visibility

University of Houston

Bachelor of Arts (B.A.), Public Relations, Advertising, and Applied Communication