Arnaud G.
Digital Performance & Analytics Manager @Teads
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WORK HISTORY
Digital Performance & Analytics Manager @Teads
Montpellier, FR
Teads is the Global Media Platform (Online Advertising) which connects premium advertisers (ex: Apple, Samsung, etc) with premium publishers.We offer advertising campaigns with monitoring/tracking solutions- Full-funnel: Top funnel (branding/awareness), Mid Funnel (visits), and Low funnel (conversions)- Omnichannel solutions in quality environments (Mobile, Desktop, Connected TV)Teads in key figures- 1,9 billion users every month- More than 700M$ of turnover- 44 offices in 33 countries- More than 1200 employees- More than advertisers and +3500 publishers- 100 billions daily events (2TB of data pre-aggregated in minutes)Teads has recently launched its Performance offer (called Brandformance). We now offer advertising campaigns optimized for engagement and conversions (Qualified visits, Purchase, Add to cart, Leads, Registrations, etc)MY MISSIONSI help Teads to improve their solutions about tracking, data and analytics for performance advertising campaigns.As Digital Performance & Analytics Manager, I assist companies in implementing tracking solutions (pixels, tags, scripts) and interpreting the collected data to guide marketing strategy. With strong expertise in data analysis (BigQuery, Looker, analytics tools), SEO/SEM, and growth hacking, I provide targeted recommendations to improve campaign performance and maximize customer acquisition across all digital channels.
EDUCATION
ISTEC - Ecole Supérieure de Commerce et de Marketing
Master 2 (M2), Digital
ABOUT ARNAUD G.
Passionné par Internet depuis très longtemps, j\'ai revendu en 2020 ma société Soonvibes.(plateforme musicale qui met en relation les talents avec les professionnels de la musique)Depuis 20 ans, j\'ai cumulé plusieurs expériences: Webmaster, Webmarketing, Growth Hacker mais aussi Product Owner pendant plus de 5 ans avec Soonvibes. Aujourd\'hui chez Main Gauche je suis responsable de toute l\'acquisition digitale / Webmarketing.Main Gauche, c\'est plus de clients depuis 2008. Avec plusieurs millions d\'euros de chiffre d\'affaires chaque année.Dans toutes mes expériences j\'essaie d\'apporter quelque-chose d\'innovant (créativité + veille technologique permanente)
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