Lotfi Merah Abada
Senior Technical Solutions Engineer @Teads
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WORK HISTORY
Senior Technical Solutions Engineer @Teads
Ville de Paris, FR
Manage and coordinate major client integrations to deliver video ads at scale-Present, explain and train operations teams about our news products-Maintain a deep level of understanding of the Teads products from a technical perspective-Develop innovative solutions and assist the clients as well as troubleshooting client-side code and analyzing results-Help the product team to define needs and innovations, improving the platforms, new features-In charge of the Privacy compliance of out clients regarding GDPR,CCPA, DSA-Act as a first contact for Publisher integration and also for Advertiser specific requests(API connection, Log Level Data, Conversion Pixel Integration )
EDUCATION
Université Ferhat Abbas, Sétif
Master's degree, Business Intelligence - Decision Support System
ESCG Paris
Master's degree, e-Business & Digital Marketing
TBS Education
Master's degree, Management & Digital Marketing
SKILLS
ABOUT LOTFI MERAH ABADA
Results-driven Support Engineer with 10 years of experience in the AdTech industry, combining deep technical expertise with a strong understanding of digital marketing strategies. Holding dual master’s degrees in Computer Science and Digital Marketing from top-tier institutions, I bridge the gap between complex technical solutions and business needs.I specialize in troubleshooting, optimizing, and supporting large-scale advertising platforms, ensuring high system availability and performance. Passionate about innovation and cross-functional collaboration, I thrive in fast-paced environments where technology and marketing intersect to drive user engagement and ROI.
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