Armando Cortes Tovar
Creator Boosting Lead, Amazon Europe @Amazon
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WORK HISTORY
Creator Boosting Lead, Amazon Europe @Amazon
London, GB
EDUCATION
Decatur High School
High School Diploma
University of Washington
Bachelor of Arts (B.A.), International/Global Studies
SKILLS
ABOUT ARMANDO CORTES TOVAR
Global social and digital marketing leader with 10+ years of experience driving growth through data-driven paid social, creator partnerships, and performance-led campaign strategy. Currently leading Paid Social & Creator Marketing for Amazon Fashion EU, where I oversee multi-market acquisition and engagement programs that scale brand visibility and deliver measurable business impact.I bring experience managing teams directly and influencing cross-functional stakeholders and agency partners. My background spans the UK, EU, US, Latin America, and Japan, with a focus on building scalable playbooks, optimizing investment, and translating insights into high-performing creative and channel strategies.
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