Aran Cameron
Chief Revenue Officer (CRO) @Encore Business Solutions
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WORK HISTORY
Chief Revenue Officer (CRO) @Encore Business Solutions
Vancouver, BC, CA
In my role as Chief Revenue Officer (CRO) I directly influence the future of the company by opening new paths to revenue and building the mechanisms required to achieve our goals. I am responsible for Go-To-Market Strategies, Customer Lifetime Value, Strategic Alliances, and overall business development. New business sales, partner strategy, solution strategy, growing existing client base, and delivering recurring client satisfaction are all important drivers for my role. I continue to drive predictable growth, translating initial traction into lasting growth. I oversee all of the organization\'s revenue streams and drive new lines of business along with upsell, cross-sell and renewal/annuity based initiatives. The primary objective is to identify and enable the execution of strategies that will accelerate predictable and repeatable revenue across the organization while monitoring the overall cost of sales.In collaboration with the Chief Executive Team and Senior Leadership Team, I steer strategic direction, discuss, evaluate, and analyze potential business changes.I bring my highly analytical mindset and use all the available Data and AI tools to measure, monitor and predict our various revenue streams. I demonstrate high moral and ethical behavior and can establish and maintain trust / credibility very quickly. My industry expertise coupled with my passion to succeed allows me to easily move others to action by planning, motivating, organizing, and controlling work being done.Additional AchievementsFounded and grew a Partner & Alliances department within the Sales Organization to; expand and diversify our opportunity streams, access new markets (regional & industry), act as a method of exploring acquisition potential, and bolster solution differentiation.Identified, Secured and Lead the implementation of Strategic Account Management Methodology and helped achieve a 100%+ growth in a mature existing customer base.Achieved 600%+ growth at my time at Encore
EDUCATION
Simon Fraser University
Business Administration and Management, General
The University of British Columbia
BA, English, Economics
SKILLS
ABOUT ARAN CAMERON
My passion for work is in helping organizations leverage Microsoft Dynamics applications to make their businesses better and to improve the work lives of their staff. My technology expertise spans more than two decades and includes designing and building sophisticated systems with intricate requirements for a large number of high-profile clients. My ERP experience and diverse background have given me an exceptional understanding of how to marry technologies with business processes and organizational information needs. In my role I get to share and foster my passion with other like minded individuals. Helping my colleagues and clients grow and reach their potential is one of the most satisfying aspects of my career.
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