April F.
Head of Marketing @Brace Creative Agency
Signup · Get unlimited contacts
WORK HISTORY
Head of Marketing @Brace Creative Agency
Gloucester, GB
Specialities: ᛫ Search Engine Optimisation Specialist (SEO): Developing strategies to increase the number of visitors to a website by achieving high-ranking placements in search results᛫ Pay-Per-Click (PPC) Management: Sponsored online advertising paid for by the business to appear alongside non-paid search results.᛫ Social Media Marketing Manager: Managing multiple business accounts and developing a distinct online presence. Achieved by attracting high numbers of internet followers through social media channels such as; Facebook, Twitter, YouTube, Google Plus and Instagram.᛫ Market Research: Systematic gathering and interpretation of information about individuals or organisations using statistical and analytical methods ᛫ Competitor Analysis: An assessment of the strengths and weaknesses of current and potential competitorsResponsibilities:In-house SEO specialist - managing a number of accounts, carrying out research, in-depth audits, strategy creation, working on technical, onsite and offsite improvements, reporting and managing the customer.Propose, set up and run multiple Pay Per Click accounts through Google ads and other paid platforms. Creating each account based around the customer\'s company goals, accurately measuring ROI and optimising the campaign to get the lowest cost per click and cost per conversion possible. Managing a team of marketers and working together to create cross-channel marketing campaigns.Creating email marketing automations based around clear goals to gain results. Implementing Online Reputation management for a number of customers, from replying to reviews, lowering the position of the past bad press and coming up with ideas to gain more positive reviews for companies.
EDUCATION
University of Gloucestershire
Digital Marketer Degree
Squared Online
Certificate in Digital Marketing
University of Essex
CertCe
Gloucester College
Level 3 Apprenticeship in Advanced Marketing
Gloucestershire College
BTEC Diploma Level 3 in Creative Media Studies
SKILLS
ABOUT APRIL F.
Experienced Marketer with a demonstrated history of working in the information technology and services industry. Skilled in Digital Marketing including years of experience in; Search Engine Optimisation (SEO), Social Media Marketing, Email Marketing, Customer Relationship Management (CRM) and much more. Strong marketing professional working full time as a digital marketing executive and SEO specialist for Brace Creative Agency.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.