Akshay K.

Digital Media Specialist @Pro-Bel Enterprises Limited

Ajax, ON, CA

Drove over $500K in revenue from leads captured via organic and digital campaigns, driving strong ROI.• Collaborated with internal sales and creative teams to ensure alignment between brand strategy and digital media efforts.• Delivered monthly reports to clients, providing detailed insights into campaign performance and client-specific actionable recommendations for ongoing improvements.• Collaborated with internal teams, managed budget, ensuring alignment between digital marketing efforts and overall business objectives• Integrated GA4 and set up custom goals via Google Tag Manager to measure campaign performance and lead funnel effectiveness.• Pioneered the shift from agency-based digital marketing to an in-house operation, taking full ownership of website management, Google Ads campaigns, and CRM implementation.

Humber College

Postgraduate Certificate, Advertising Media Management

Dr. A.P.J. Abdul Kalam Technical University

Bachelor of Technology - BTech, Computer Science