Anupam Verma
Assistant Manager Seo @HealthKart
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WORK HISTORY
Assistant Manager Seo @HealthKart
Gurugram, IN
Category and product pages optimizaationIncreased blog organic traffic by 998%Onsite blog optimization and managementGuide and collaborate with the content team on content strategy.Co-ordination with tech team to improve UI and UXPrepare SEO, Content & Dev guidelines and set processes for various teams for smooth executionLead content marketing outreach & high-quality link-building campaigns and initiate communication with prospective websites & influencers.Grow ranking and traffic using organic channels.Responsible for publishing bulk user reviews for products.Responsible for leading a team of 5 marketers.
EDUCATION
Dr. A.P.J. Abdul Kalam Technical University
Bachelor of Technology (B.Tech.), Electrical, Electronics and Communications Engineering
Lucknow Public School, Lucknow
Senior Secondry School
Don Bosco High School - India
Higher secondary school
ABOUT ANUPAM VERMA
SEO professional with hands-on experience working on large-scale health and nutrition brands including MuscleBlaze, HKVitals, and HealthKart. Specialized in driving organic growth for competitive e-commerce keywords through data-driven SEO strategies.My work involved keyword research and competitor analysis using Ahrefs and SEMrush, on-page optimization, content audits, and technical SEO analysis using Screaming Frog. I regularly monitored and improved performance through Google Search Console (GSC) for indexing, crawl issues, and search visibility, and used Google Analytics 4 (GA4) to track organic traffic, user behavior, and conversion insights.I collaborated closely with content and tech teams to optimize site architecture, internal linking, metadata, and page performance, ensuring alignment with search intent and algorithm updates.Passionate about scalable SEO, clean data, and continuous learning in fast-paced, performance-driven environments.I can assist you in the following areas-Technical SEOOn-Page & Off-Page SEOLead Generation & ConversionsContent Marketing & Guest BloggingYouTube SEOLocal SEOVoice Search & Mobile SEOSEO Analytics & ReportingSchema Markup & Structured DataCompetitor AnalysisAI Search Experiments – Reporting around AI Overviews, SGE, and platforms like ChatGPT, Gemini, Perplexity, and more.Link Building & Content Marketing- Off page Promotion Technique White Hat SEO Technique OnlyGuest Posting for All NicheBacklink Profile AnalysisProduct Listings Google Algorithm-Recovery from PenguinRecovery from PandaEAT & YMYLUser ExperienceSEO Tools Knowledge-MozAhrefsSemrushBuzzstreamGoogle Search ConsoleGoogle AnalyticsSE RankingScreaming FrogPageSpeed InsightsMajesticLinkodyChatGPTAnswerThePublicMy Specialties-Search Engine Optimization Content Marketing Guest Blogging Lead Generation YouTube Marketing Tech SEOTeam Management
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