Anshu Pandey

Ad Operations Executive @Noon Ads

Lucknow, UP, IN
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WORK HISTORY

Oct 2024 — Present

Ad Operations Executive @Noon Ads

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Gurugram, IN

I’m thrilled to begin my new journey with Noon, a leading name in the e-commerce space.In my role as an Ad Ops Executive, I’ll be handling the execution, monitoring, and optimization of digital ad campaigns.My responsibilities include ensuring timely ad trafficking, analyzing performance data, and driving campaign efficiency.A key part of my role involves collaborating with cross-functional teams to align campaign goals with broader business objectives.Excited to contribute to impactful advertising strategies and support Noon\'s continued growth.

EDUCATION

2018 — 2020

University of Lucknow

B.com

2018 — 2020

University of Lucknow

Bachelor's degree

2018 — 2020

University of Lucknow

Bachelor's degree

ABOUT ANSHU PANDEY

Results-driven E-commerce & Ad Operations Specialist with proven impact across retail media and performance marketing, managing high-ROI campaigns and marketplace operations on Noon, Amazon, and Walmart in fast-moving, data-led environments. Expert in full-funnel retail media and performance marketing, leveraging first-party data, automation, and AI-driven insights to scale ROAS, increase contribution margin, and profitably grow revenue across marketplaces and paid channels. Skilled in advanced keyword and audience strategies, feed and listing optimization, and continuous experimentation (A/B testing, bid and budget strategies) to enhance visibility, conversion rates, and share of voice in competitive categories. Adept at collaborating with cross-functional and cross-market teams across content, supply chain, pricing, creative, and analytics to streamline product catalogs, improve digital across leading platforms.

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Anshu Pandey — Ad Operations Executive at Noon Ads in Lucknow, UP, IN | Unifers