Ann Handley
Chief Content Officer @Marketingprofs
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WORK HISTORY
Chief Content Officer @Marketingprofs
I head up all professional education and training content at MarketingProfs, a marketing education company that trains some of the largest corporations worldwide. As founder of two digital marketing startups and the world\'s first Chief Content Officer, I inspire companies internationally to rethink the way they market to achieve lasting business success.At MarketingProfs, we create educational programs and services to empower marketers with the skills they need to ignite success in an ever-changing marketing landscape. We provide instructor-led online employee training; in-person workshops, webinars, and training programs; individual and self-directed educational opportunities; and a professional membership program to keep marketers fully up to speed. The marketers who go through our robust training programs graduate with strategic and tactical insight they need to fuel their company\'s success. They remain part of our growing audience to keep their skills sharp and network current.The MarketingProfs daily newsletter goes out to more than marketers who value its how-to, actionable insights. Our annual event, the B2B Marketing Forum, is the gold standard for business-to-business marketing events. Each year, we work with more than 50 sponsors and partners to connect them with our active and engaged marketing audience worldwide through various sponsorship programs.
EDUCATION
Simmons College
Bachelor of Arts (BA)
SKILLS
ABOUT ANN HANDLEY
As the world\'s first Chief Content Officer, Ann Handley speaks and writes about how you can rethink the way your business markets. Cited in Forbes as the most influential woman in Social Media and recognized by ForbesWoman as one of the top 20 women bloggers, Ann Handley is the Chief Content Officer of MarketingProfs, a training company that empowers marketers internationally with the skills they need to drive success at their companies. Ann is a speaker, author, and member of the LinkedIn Influencer program. She is the author of the Wall Street Journal best-seller on business writing,\"Everybody Writes,\" and the co-author of the best-selling book on content marketing,\"Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business.\" A pioneer in digital marketing, Ann is the co-founder of ClickZ.com, which was one of the first sources of digital marketing news and commentary. Ann is based in Boston, Massachusetts.
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