Anna Deacon

WORK HISTORY

EDUCATION

ABOUT ANNA DEACON

I am a Marketing Executive with a strong foundation in digital campaign planning, content strategy and user-centred storytelling, supported by an MSc in Digital Marketing & Communications.My background in Textile Design and Visual Communication has shaped my creative approach to marketing, particularly in brand storytelling, content development and audience engagement. During my undergraduate degree at Nottingham Trent University, I developed skills in visual communication, trend forecasting and concept-led design, alongside experience collaborating with industry partners on live briefs.My final collection, Warped Truth, was an activist campaign project that combined creative execution with social impact. Developed in partnership with Safeline, the project raised awareness of sexual assault through a runway collection and supporting campaign assets, including a merchandise range and media engagement. This work was discussed on NottsTV and contributed to a Safeline documentary, demonstrating my ability to translate sensitive social issues into impactful, audience-focused campaigns.Through my Master’s studies, I have expanded my skill set into digital marketing strategy, campaign coordination and UX-led storytelling. Recent projects include a multi-channel digital campaign for a hospitality brand and sustainability-focused brand storytelling work grounded in ethical digital practice.I am particularly interested in Marketing Executive or Junior Marketing roles where I can contribute to campaign planning, content strategy and creative execution, while continuing to develop technical skills in analytics and paid media. I am motivated by collaborative, values-driven environments where creativity and strategy work together to create meaningful impact.