Annamalaiyaar V G
Branding and Communications Manager @Gubba Seed Cold Storages
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WORK HISTORY
Branding and Communications Manager @Gubba Seed Cold Storages
Hyderabad, IN
Directed the end-to-end strategy and execution of high-impact Field Marketing programs, including an industry-level brand activation (Cricket League) that enhanced B2B client engagement by 43%. Collaborated with C-suite leadership to align marketing initiatives with enterprise goals. Led thought-leadership programs and managed comprehensive marketing budgets, ensuring high ROI through data-driven market analysis and competitive positioning.
EDUCATION
Loyola Institute Of Business Administration
Executive MBA
Loyola College
Bachelor of Commerce - BCom
ABOUT ANNAMALAIYAAR V G
Branding & Communications Manager | Product & Project Management (IBM)| PGDM (LIBA)With over 6 years of professional experience, I specialize in transforming corporate identity through a strategic blend of creative design and technical execution. I have a proven track record of managing large-scale industry initiatives, including major sporting leagues and international remote events, where I oversee the entire lifecycle from narrative development to stakeholder assembly. My expertise extends to product-led growth, app-based sales optimization, and rapid-response crisis communication.Currently, I lead the branding strategy at Gubba Cold Storage, where I successfully pivoted the brand toward a research-driven identity. I am bridging my extensive field experience with advanced data analytics through a PGDM at LIBA and intensive Product & Project Management training at IBM. By integrating Agile methodologies with measurable analytics, I ensure every campaign drives authentic engagement and sustainable brand growth
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