Anna D.

WORK HISTORY

EDUCATION

ABOUT ANNA D.

I tell stories to win hearts and inspire action. My work spans social media, internal communications and creative strategy, with a golden thread of inclusion weaved in throughout. I love making new connections but, full disclosure, if you’re selling me something as soon as I accept, the disconnect will follow just as quickly: I\'m an inclusive storyteller who aims to educate, inspire and entertain. I craft compelling content to stimulate engagement, boost brand visibility and drive organic growth. After starting agency-side at WPP and moving client-side in Financial Services, I’ve had the opportunity to work across a myriad of creative disciplines: media-buying, pitching, internal communications, brand, social media, advertising, event management, marketing planning and creative strategy. As an official Squiggly Career Advocate, I also mentor others wanting less linear careers. I work in Communications because I love people. Getting them enthused about the organisation they work in and the identity that makes them who they are. Inspiring them to see the bigger picture, beyond their laptop screens. Leveraging my expertise in content creation and storytelling, I deliver campaigns that resonate with the target audience. I feel incredibly fortunate to have a job I adore; my role managing Aviva’s corporate social media and ‘side hustle’ of leading its cultural network combine my passions to creatively engage people and cultivate inclusion. You may notice from my profile that I show up in places where people don’t look like me in the hope that, one day, someone will see me and be able to imagine themselves there too. I’m passionate about paving the way for the next generation and am proud to have been recognised as a HERoes/EMpower role model by YouTube, won Advertising Week Europe’s Future is Female Award and earned the Outstanding Contribution Award from Women in Finance.