Annabelle Harvey
Paid Social Advertising Intern @Power Digital Marketing
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WORK HISTORY
Paid Social Advertising Intern @Power Digital Marketing
As a Paid Social Advertising Intern within Power Digital’s fashion division, I developed and managed Meta advertising campaigns for brands including Mykos Footwear and J.McLaughlin. I wrote ad copy, analyzed performance metrics (ROAS, CTR, CPA), and delivered optimization recommendations to improve campaign results. I also created monthly fashion trend reports and tracked weekly reporting performance using Motion to collect and organize key data points for clients. For my final project, I led the paid social strategy for a mock campaign with the THC beverage brand Nowadays, working cross-functionally with interns from the PR and affiliate teams.
EDUCATION
Université Sorbonne Nouvelle
Communications
Tulane University
Communication, General
The American University of Paris
French Studies
ABOUT ANNABELLE HARVEY
Communications major and Strategy, Leadership and Analytics minor at Tulane University
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