Ankita Karmakar
Manager - Marketing & Operations @Cornerstone OnDemand
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WORK HISTORY
Manager - Marketing & Operations @Cornerstone OnDemand
Hyderabad, IN
Drive CSOD global marketing, brand, and communications strategy across fourlanguages and three multilingual websites, strengthening brand visibility among250K+ learners worldwide and driving new acquisitions.2. Lead integrated AI - marketing campaigns, GTM strategies, creative strategy, demandgeneration, social media, email campaigns aligned to organizational growth goals.3. Oversee market research, positioning, messaging, and branding strategy to deliverclear, differentiated global storytelling.4. Architected a data-driven performance framework by integrating Asana and GoogleAnalytics, transforming marketing measurement, reporting, and decision-makingefficiency.5. Lead retargeting, segmentation, and A/B testing initiatives across Mailchimp, Meta,and Google Ads, optimizing ROI and elevating engagement metrics across channels.6. Oversee $1M+ operational and marketing budgets, managing vendor relations,forecasting, and quarterly Board performance reporting.7. Champion cross-functional collaboration and process innovation, enhancingknowledge management systems (Asana, SharePoint, Slack, Teams) and enablingglobal team alignment.8. Advise leadership on marketing intelligence, audience insights, and strategicopportunities to scale learner acquisition and long-term impact.
EDUCATION
Loreto Day School, Sealdah
High School, Science
Indian Institute of Engineering Science and Technology (IIEST), Shibpur
Master of Business Administration - MBA, Marketing
SKILLS
ABOUT ANKITA KARMAKAR
Strategic and results-driven professional with extensive experience in marketing and operations. Proven expertise in strategic planning, performance optimization, and datadriven decision-making enabled with AI. Adept at leading cross-functional teams, managing complex projects, and providing actionable insights to drive business growth and transformation.
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