Angela Fresne
Principle Product Manager, Outbound, Ibm Technology Lifecycle Services @IBM
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WORK HISTORY
Principle Product Manager, Outbound, Ibm Technology Lifecycle Services @IBM
FL, US
Lead portfolio-level GTM strategy and execution for Technology Lifecycle Services offerings.• Own value proposition, messaging, and commercialization across global offerings• Partner with Sales, Product, Ecosystem, and Delivery to improve adoption and renewal• Establish scalable enablement and feedback systems to drive continuous improvement
EDUCATION
CIM | The Chartered Institute of Marketing
Post-Graduate, Marketing
CIM | The Chartered Institute of Marketing
Advanced Certificate in Marketing, Marketing
SKILLS
ABOUT ANGELA FRESNE
I’m a senior B2B product marketing and go-to-market leader specializing in portfolio-level commercialization, enablement, and adoption across complex enterprise offerings.My work sits at the intersection of Product, Sales, Ecosystem, and Delivery, where GTM clarity directly impacts pipeline, renewal, and customer lifetime value.I’ve led global GTM strategy for infrastructure, software, and services portfolios—building scalable operating models that improve seller effectiveness, simplify messaging, and drive consistent execution across regions and roles.Known for bringing order to complexity, I focus on:Clear value propositions and proof pointsSales enablement systems (not asset sprawl)Launch readiness and lifecycle GTMAdoption, renewal, and expansion outcomesI bring a coaching-informed leadership style to execution—using clarity, influence, and structure to accelerate behavior change—but my work is always commercially accountable.I’m most effective in remote, distributed environments where outcomes matter more than presence and where GTM rigor scales impact.
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