Angela Delong
Marketing Manager @UGI Energy Services
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WORK HISTORY
Marketing Manager @UGI Energy Services
Wyomissing, PA, US
Marketing Manager at UGI Energy Services, responsible for the Marketing of several UGI Companies, including UGI EnergyLink, and, formerly, UGI Heating, Cooling & Plumbing, UGI HVAC Enterprises, Denny’s Electric, Berkshire Mechanical, and other divisions.Management of direct energy sales & all operations for the UGI EnergyLink brand. Manager of Customer Care / Call Center Team. • Inbound Marketing, Content Marketing, HubSpot• Web Design with WordPress and HubSpot• Print & Outdoor Advertising• SEO: Organic Search Results, Blog Posts, Local Directory Listings, Social Media Integration• SEM: Google Ad Words, IP Outreach & Re-targeting, Digital Display Ads, Video Pre-Roll• Corporate and Customer Events • Radio, TV and Internet Video • Customer Brochures, Direct Mailings• Email Marketing, Drip Campaigns, Marketing Automation• Facebook, Angie’s List, and other Social Media Marketing• Content Management• Published Author in Local Trade Publications• Management of Advertising Budget & Contract Negotiation• Customer Database Design & Management in SalesForce & HubSpot CRM• Metrics Tracking and Reporting (Google Analytics, HubSpot, Social Media Reports)• Creative Design in Photoshop, InDesign, Publisher, Illustrator, Adobe Creative Cloud Suite• Customer Personas, Case Studies, and Highly-Targeted Content Creation & Distribution• Award-Winning Photographer• Extensive IT Background* Increased inbound traffic to website by 100% in less than one year\'s time. Doubled number of unique visitors, number of new visitors, social media traffic, and organic traffic.* Revitalized direct sales business segment with new website, industry-targeted content creation, programs to improve customer retention, and new, digitally-focused campaigns.
EDUCATION
Fox School of Business at Temple University
Master of Business Administration (MBA), Executive MBA Program
Philadelphia University
BS, Management Information Systems
SKILLS
ABOUT ANGELA DELONG
Marketing professional with a unique background in IT, able to handle both the creative and analytical aspects of Marketing Management in today’s digital marketplace.Marketing Manager, Direct Sales & Business Operations for UGI EnergyLink brand, Manager of Customer Care Team at UGI Energy Services. • Responsible for the Marketing of several UGI Companies, including UGI Energy Services, UGI EnergyLink, and, formerly, UGI Heating, Cooling & Plumbing, UGI HVAC Enterprises, Denny’s Electric, Berkshire Mechanical, and other divisions.• Management of direct energy sales & all operations for the UGI EnergyLink brand. • Manager of Customer Care / Call Center team.
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