Andrew Busby
Board Advisor @The Industrious
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WORK HISTORY
Board Advisor @The Industrious
London, GB
At The Industrious, we are bridging the gap between the digital and physical worlds to create new avenues of engagement between brands and their audiences - ridiculously custom, brand driven, tech-forward experiences that spark conversations and create emotional, memorable connections.
EDUCATION
The Open University
Business
SKILLS
ABOUT ANDREW BUSBY
Recognised within the retail industry as a leading expert and thought leader with an extensive network and proven C-suite relationship development skills, possessing deep experience and knowledge of retail, particularly in areas such as retail technology, customer experience, and emerging trends. Significant experience in managing complex, high value relationships and in leading retail teams and shaping go to market and growth strategies. Senior Industry Advisor at BOXTEC, Board Advisor at The Industrious and Founder of Redline Retail (formerly Retail Reflections) a retail consultancy firm that provides strategic advice and insights to the industry community. A regular contributor to various media outlets, including Forbes, BBC, and national news media where I am known for my expertise in analysing and commenting on the latest developments, challenges, and opportunities in the retail industry.Author of the best-selling retail book, ‘Harry Was Right All Along’, Andrew is an international keynote speaker, covering topics such as digital transformation, consumer behaviour and customer experience in retail. Recognised as a Top 100 global retail expert by ReTHINK Retail, Retail Technology Innovation Hub and Modern Retail.In a retail career spanning over 25 years, Andrew held senior positions at Kingfisher and Superdrug before joining a number of leading technology partners to bring innovative solutions to many retail businesses. In addition to publishing hundreds of retail blogs and articles, a member of the IORMA Advisory Board, former Advisory Board member at Retail Week, Founder of the Retail Advisory Board and also editor at large for Retail Technology magazine.
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