Andrea E. Yussyn
Marketing Director @Katalyst-The Hispanic Medical Marketing Group
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WORK HISTORY
Marketing Director @Katalyst-The Hispanic Medical Marketing Group
Fort Lauderdale, FL, US
Katalyst is the leading force in cross-cultural communications dedicated to introducing medical products, technologies and services into the US Hispanic market, Latin America and The Caribbean.
SKILLS
ABOUT ANDREA E. YUSSYN
Andrea Yussyn, marketing, and consultant expert, has a special interest in engaging medical organizations and physicians together to develop comprehensive educational programs targeting specialists and educating patients. Many companies concentrate in the clients \"physicians\", without considering that the most important focus for doctors are \"the patients\". In her experience, she believes that strategies precisely implemented, involving the right comprehensive medical program, including local, national or international media exposure make a difference on how to approach new markets and grow their businesses. Andrea Yussyn directs significant programs with marketing directors and legal departments of medical organizations and has developed international departments of prominent physicians\' practices and Hospitals. For more than 15 years at Katalyst, she has been a \"catalyst\" to driven visionaries medical organizations, Pharmaceuticals, and physicians who are continuously looking into growing their local or international businesses through unique effective marketing programs to stand out over their competitors.
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