Andrea Harris-Lyons
Director, Extension Relations @National 4-H Council
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WORK HISTORY
Director, Extension Relations @National 4-H Council
EDUCATION
Spelman College
Bachelor of Arts (B.A.)
McDonald's Hamburger University
Certificate
ABOUT ANDREA HARRIS-LYONS
High-level, strategic thinker with demonstrated success in multi-million dollar brand development and management as well as proven expertise in both general and multicultural marketing. Known for penetrating consumer insight, strong strategy planning and development, energizing cross-functional teams, and quickly delivering profitable results. Available for relocation. Passion for and expertise in: discovery of powerful, critical consumer and customer insights that deliver business growth, creation of game-changing ideas, integrated marketing plan development, foodservice marketing (McDonald’s, Arby’s and Pepsi), ethnic and multicultural marketing (with African American expertise); Passionate marketer with a heart for the consumer, and an expertise in creating strategies, and plans that open up new levels of possibility; Smart risk taker that leverages experience, data, and intuition to make informed yet stretching business decisions. Specialties: Strategic Event Planning, Campaign Development, Promotion Planning & Execution, Value Added Partnerships, Integrated Marketing Plan Creation, Interactive/Internet Marketing, and Multicultural
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