Amy Lamparske

Market Strategy & Growth Leader @UnitedHealth Group

Minneapolis, MN, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2023 — Present

Market Strategy & Growth Leader @UnitedHealth Group

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Minneapolis, MN, US

Employer & Individual Behavioral Health

EDUCATION

2006 — 2008

Augsburg University

MAL, Leadership

2024

Massachusetts Institute of Technology

Leading Business Growth Professional Education Certificate, Artificial Intelligence (AI) & Machine Learning (ML)

1997 — 2001

University of St. Thomas - Opus College of Business

Bachelor's Degree, Business, Management and Marketing

2008 — 2009

Augsburg University

MBA, Marketing

SKILLS

MarketingInformation ArchitectureContent ManagementMobile MarketingBlogger OutreachReputation ManagementEntrepreneurshipFacebookSocial Media MonitoringDigital MarketingEcommerceSEOOnline AdvertisingAnalyticsSemUser ExperienceContent StrategyCommunity EngagementMarketing StrategyDigital MediaCommunity ManagementDigital StrategyCrisis CommunicationsOnline Community ManagementWeb AnalyticsIntegrated MarketingSocial Media MeasurementSocial Media MarketingSocial MediaOnline MarketingMobile ApplicationsSearch Engine Marketing (Sem)StrategyE-CommerceOnline User ExperienceGoogle AnalyticsWebsite ManagementWeb 2.0AdvertisingWebsite Redesign

ABOUT AMY LAMPARSKE

Passionate modern marketing & communications executive focused on leveraging data, innovation & creativity to drive business results. Amy provides strategic digital marketing counsel to executive leadership, across Global 500 companies and startups. She has led world-class digital and social media for several of the world\'s largest brands including Walmart, General Mills, 3M and UnitedHealth Group.Specialties: Digital Marketing, Social Media Strategy, eCommerce, Customer Journey, Operationalizing Data & Insights, Innovation, Social Business, Shopper Marketing, Content Strategy, Reputation Management, Social Analytics, A/B & Multivariate Testing, Online Advertising, SEO & SEM, Web 2.0, Agile, Machine Learning & Artificial Intelligence.

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Amy Lamparske — Market Strategy & Growth Leader at UnitedHealth Group in Minneapolis, MN, US | Unifers