Amy Schofield

Marketing Manager @Argyll Ruane

Sheffield, GB

Marketing strategy: Collaborate closely with members of the senior leadership team to develop and manage marketing and communications activities • Budget management: Develop and manage marketing budget, constantly analysing spend and recommending changes as necessary to ensure efficient allocation of resources and budget optimisation • Brand management: Act as a brand guardian, ensuring that all marketing materials and activities are up to date and adhere to brand guidelines.• Campaign management: Develop and implement comprehensive marketing campaigns across digital and offline channels to drive engagement and lead generation, including social media, website, press, event support, email etc• Content Creation: Develop engaging, high-quality, and relevant content across various social media platforms, ensuring consistency with our brand voice and values.• Analytics and reporting: Review key performance metrics across the different channels, analyse data and generate insights to optimise strategies and achieve KPIs • Collateral management: Project manage the production and distribution of all promotional materials and copy (brochures, banners, website, merchandise, signage, advertising, press releases etc)• Marketing project management: Lead and support key marketing projects to facilitate the marketing strategy• Communications: Communicate with internal and external stakeholders and suppliers

University of Lincoln

Master of Science (MSc)

University of Lincoln

Bachelor of Science (BSc)

Oxford College of Marketing

Level 6 Diploma in Professional Marketing