Amy Butler
Associate Director, Planning @dentsu
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WORK HISTORY
Associate Director, Planning @dentsu
Associate Director, Planning at dentsuX | 7-Eleven Account (2023-present) Associate Director, Planning at Carat | Pfizer Account (20••••23) Partners with Account Directors across three Pfizer brands, helping to oversee direct reports, portfolio deliverables, brand requests and overall plan strategy and execution. Communicates daily with various Pfizer Media and Brand Clients acrossPrevnar20, Vyndamax and PVC brands. Oversees budget management for each brand, ensuring the S&D team meets all monthly portfolio deliverables, both internal and external, as well as ad-hoc buy-up or budget cut requests. Partners with Director and Manager across each brand to relay key updates, problem solve issues and provide clients with trusted advice regarding strategic plan decisions. Works closely with Activation teams (Display, Search, Social, Print, OOH,TV/Video and Audio) to ensure cohesive team mentality and keep clients updated on recommended strategic shifts. Oversees delivery of quarterly reporting for each brand, working in conjunction with Activation teams and partner agencies. Manages six direct reports across three brands meeting regularly for internal status meetings, 1:1 touch-bases and review conversations.
EDUCATION
Texas Christian University
BS, Strategic Communications (Advertising/Public Relations), General Business Emphasis
ABOUT AMY BUTLER
Strategic media planner and client service professional with 12+ years of experience…
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