Audriana Rossano

Marketing and Operations @The Color Room

Philadelphia, PA, US

Developed the marketing strategy for the concept and branding of the first ever color focused salon in the Philadelphia and South Jersey market•Strategically create content for all top social media accounts including Facebook, Instagram and Twitter in order to develop social engagement with clients apart from the salon •Use Constant Contact to send out weekly e-mail promotions to sell services and products in the salon as well as create content for a monthly news letter relating to trends in beauty, fashion and lifestyle •Work with e-commerce marketing companies such as Groupon and Living Social to bring awareness and sales into the salon•Manage the design team to create promotional sales collateral to spread the messaging and services offered at The Color Room•Work hand in hand with the website creator to develop content and an interactive experience for our clients when they log onto the website •Develop relationships with local businesses to create events and promotions for clients for both The Color Room and the local business•Manage a team of over 20 Artist and Interns daily•Successfully brought in over worth of service and product sales in both location in less than 6 months of operations•Built a clientele of over built my employees books from no clients to seeing an average of 70 a week spending an average of $100 each •Started a Beauty Development Program for all my interns to train weekly with my Director of Education to enhance industry skills, education and experience.

Merion Mercy Academy

Diploma

Regent's University London

Bachelor’s Degree, Marketing

Fairfield University

Bachelor's Degree, Marketing/English/Journalism