Amanda Wigginton
Consumer Insights Specialist @Autovia
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WORK HISTORY
Consumer Insights Specialist @Autovia
Supporting Autovia on driving commercial value from customer knowledge. Including project management of Driver Power - the leading source of insight on UK car owners.
EDUCATION
Bournemouth University
BA Hons Applied Communication
ABOUT AMANDA WIGGINTON
Experienced executive level insight & strategy leader and consultant specialising in using customer understanding and data to drive business strategy and revenue growth across marketing, advertising, content and product development. Founder of Amanda Wigginton Consulting Limited which works with and advises businesses on their customer strategy by helping them to put consumer knowledge central to business growth. Mentor and active thought leader.
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