Amanda Schweikhard
Vice President of Marketing @HealthTrust Workforce Solutions
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WORK HISTORY
Vice President of Marketing @HealthTrust Workforce Solutions
Miami-Fort Lauderdale, FL, US
EDUCATION
Abilene Christian University
BBA, Management
Abilene Christian University
BBA, Marketing
Texas Tech University - Rawls College of Business
Master of Business Administration (M.B.A.), Marketing
SKILLS
ABOUT AMANDA SCHWEIKHARD
With over 20 years of experience in strategic marketing and branding, I am a passionate and results-driven leader who drives growth and innovation. I oversee the marketing strategy, execution, and measurement of campaigns and initiatives for both B2B and B2C audiences, leveraging my expertise in digital marketing, demand generation, and market research.I have successfully increased the sales qualified leads and contractor leads by over 900% and 80% respectively, thanks to my data-driven and customer-centric approach. I also manage the creative direction, social media, content development, paid media and event planning for the company, ensuring a consistent and impactful brand identity across all channels. I enjoy collaborating with the c-suite executives, internal and external stakeholders, and my talented team of marketing professionals, who share my vision of delivering exceptional patient care through a nimble and flexible workforce.
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