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Amanda Blanco

VP Brand Marketing @Next Century Spirits

Stamford, CT, US
EMAILS
a••••••@nextcenturyspirits.com
MOBILE NUMBERS
+19•••••••42

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WORK HISTORY

Dec 2024 — Present

VP Brand Marketing @Next Century Spirits

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Fairfield County, CT, US

Portfolio includes Blue Chair Bay Rum, Nue Vodka, Bear Fight American Whiskey, Numbskull Mint Chocolate Whiskey, Caddy Canned Cocktails, Calamity Gin, Creek Water American Whiskey. In addition to our consumer brands, we offer private label brands across all spirits categories and co-packing.

EDUCATION

N/A

New York University

Coursework, School of Hospitality

N/A

Bucknell University

BA, Economics, German

N/A

Heidelberg University

Coursework, German Studies

N/A

Pace University

MBA, Marketing

N/A

UConn School of Public Policy

Encore CT, Non-Profit/Public/Organizational Management

SKILLS

Marketing CommunicationsManagementMarketing ManagementCampaign DevelopmentSocial Media MarketingMarket ResearchMarket PlanningAdvertisingDigital MarketingProduct MarketingBrand AwarenessEvent PlanningBrand DevelopmentSponsorshipTrade MarketingEvent ManagementBrand ManagementCustomer InsightMarketing StrategyConsumer ResearchBusiness StrategyStrategyIntegrated MarketingStrategic PartnershipsStrategic PlanningOn-Premise MarketingMarketing

ABOUT AMANDA BLANCO

Accomplished marketing leader driving growth for iconic lifestyle and celebrity-owned brands. Possessing a versatile skillset across all marketing disciplines, specializes in end-to-end strategy execution, brand and commercial planning, market analysis, and developing research methodology to identify opportunities for innovation. Adept at navigating diverse organizational structures and dynamic environments, including global corporate, family-owned, startup and non-profit settings.Brand Strategy | Marketing Strategy | Commercial Marketing | Strategic Planning | Digital & Social | Non-ProfitConsumer Trends & Insights | Experiential Marketing | Channel Strategy | Campaign Development | Retail Marketing | Agency Management | Media | PR | 360 Activation

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