Amanda Carbury
Director of Enrollment Management and Financial Aid @Congressional School
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WORK HISTORY
Director of Enrollment Management and Financial Aid @Congressional School
US
Develops and executes enrollment and admission strategies to meet enrollment and net-tuition goals.Leads admissions, marketing, and recruitment efforts to attract and enroll a diverse student body while enhancing the school’s market position.Serves on the Head of School’s Leadership Team, providing insights on admissions, recruitment, communications, and marketing.Analyzes trends and maintains data related to admissions and enrollment, ensuring the community stays informed on changes and challenges.Creates and implements strategic communication and marketing plans targeting mission-appropriate audiences.Oversees admissions and financial aid processes, including software platforms, application management, and outreach.Supervises and mentors the admissions staff to maximize their talents and professional growth.Formulates forward-thinking enrollment management policies and monitors outreach performance through data analysis and reporting.Leads and participates in professional development and networking opportunities.Develops content for emails, text campaigns, and social media to engage prospective families.
EDUCATION
University of Connecticut
Bachelor of Arts (BA)
S.I. Newhouse School of Public Communications at Syracuse University
Master of Science (M.S.)
HBX | Harvard Business School
CORe: Credential of Readiness
SKILLS
ABOUT AMANDA CARBURY
Director of Admissions and Marketing (experienced in early childhood through higher education) who excels in finding the right fit for students and schools through the tactful art of storytelling, creative process-building, and utilizing data to design effective marketing and communication strategies.
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