Amanda Schwarz

Client Services Manager, Paid Media @Gen3 Marketing

Blue Bell, PA, US

Lead client relationships and oversees the development and execution of paid media strategies for one of the Big Four accounting firms• Manage over $5 million in annual budgets across paid search, paid social, and programmatic display channels by developing client budget forecasts and collaborating with internal operations on accounting workflows from PO creation to vendor invoice fulfillment • Host and lead campaign kick-off calls, deliver media briefs, review campaign budget allocations, and work within designed process timelines to project manage across 10+ client teams• Collaborate with paid media managers on campaign goals, optimizations, pacing, budget management and reporting functions to ensure seamless campaign execution• Ensure that paid media best practices are up to date with industry trends and assist in the facilitation of team knowledge sharing and training sessions.

Drexel University

Bachelor of Science (BS)

Drexel University

Master of Science - MS