Alyson Smith
Communications Associate @San Diego Community Power
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WORK HISTORY
Communications Associate @San Diego Community Power
San Diego, CA, US
Develop and execute effective communication strategies to increase brand recognition and programmatic awarenessWrite and edit content for website, press releases, email campaigns and other written mediaSupport organization\'s brand refresh and website redesign effortsImplement and manage quarterly newsletterOversee social media accounts (LinkedIn, Instagram and Facebook), including content planning and creation, platform engagement and metrics trackingSupport media relations and monitor media coverageSupport relevant procurement and contracting efforts for Public Affairs department
EDUCATION
Valencia High School
High School Diploma
California Polytechnic State University-San Luis Obispo
Bachelor of Science - BS, Journalism Public Relations
ABOUT ALYSON SMITH
I am passionate about using my skills as a strategic communicator to make an impact. I currently work as a Communications Associate at San Diego Community Power, a California Community Choice Aggregator (CCA) providing cleaner energy to the San Diego region and working toward a sustainable and equitable future. Through my role, I develop and execute effective communication strategies in order to increase Community Power\'s brand recognition and programmatic awareness.I graduated Summa Cume Laude from Cal Poly San Luis Obispo with a B.S. in Journalism, a concentration in Public Relations and a minor in Law and Society. During my college career, I worked for the Cal Poly Center for Innovation and Entrepreneurship as a Digital Marketing Intern, served on the Cal Poly Journalism Department Diversity Committee and wrote for student-led publications, including Mustang News and the Women in Business Wire.
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