Alvena Ode
Growth Marketing Lead @Veerum
Signup · Get unlimited contacts
WORK HISTORY
Growth Marketing Lead @Veerum
Calgary, AB, CA
At VEERUM, we’re transforming how the world’s leading industrial organizations visualize, plan, and execute through our VisOps platform. Our technology brings together digital twins, 3D visualization, and data intelligence - giving our clients the ability to see, plan, and act with confidence. I am responsible for driving traffic, demand, and growth for the Veerum brand. I lead multi channel campaigns across paid, organic, ABM, SEO, and product led growth. Partner closely with Sales to align targeting and pipeline goals. Own landing pages, nurture flows, marketing automation, and email programs to improve conversion and retention. Manage agencies, track performance across acquisition, activation, and retention, and apply AI tools thoughtfully to improve efficiency while protecting brand integrity and data ethics.
EDUCATION
Nilai University
Transfer to Sunderland, Business Administration and Management, General
Unicaf University
Masters of Science in Web Design and Development, Web Page, Digital/Multimedia and Information Resources Design
University of Sunderland
Bachelor of Arts (B.A.), Business Administration and Management, General
ABOUT ALVENA ODE
For over a decade, I’ve driven advertising and digital marketing strategies that scale brands globally, reduce CAC, and deliver measurable ROI. I thrive at the intersection of strategy and execution—equally comfortable designing growth frameworks as I am rolling up my sleeves to see them through. I also serve as a Fractional CMO, consulting for brands that need both direction and disciplined execution to scale.As Chief Marketing Officer of Blastily, a cross-border ad-tech and media-buying platform, I oversee multimillion-dollar budgets, manage global campaigns across Africa, North America, and South America, and lead cross-functional teams of strategists, designers, and developers. From TV and billboards to podcasts, press, influencer activations, and digital link-building, I drive multi-channel marketing under unified data strategies that propel measurable growth and brand visibility.I consider myself a vision-to-market architect—building pathways that turn bold ideas into profitable, scalable platforms. At Blastily, I led the rebrand, UI/UX overhaul, and monetization model, transforming the platform from concept into a revenue-generating business while ensuring performance remained accountable at the C-suite level.Key strengths include: • Team Leadership & Execution: Aligning and directing global, cross-functional teams • Multi-Channel Marketing & Data Unification: Integrating campaigns across digital and traditional media to maximize ROI • Ad-Tech & Media Buying: Driving cost-efficient visibility at scale • Executive Reporting & Budget Oversight: Managing multimillion-dollar spends with clarity and accountability • Vision-to-Market Strategy: Converting ideas into sustainable growth platformsWith 15+ years of experience in branding, marketing communications, and digital transformation, I help organizations go from undiscovered to unforgettable—with strategies built to scale and execution designed to deliver.I thrive as a team member, leader, and partner, and I’m always open to connecting with digitally driven companies and collaborators. I’d love to hear about what you’re working on — feel free to reach out at a•••••@blastily.com
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.