Allyse Siegfried

Digital Marketing and Crm Manager @Vaya Adventures

Seattle, WA, US
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WORK HISTORY

Nov 2024 — Present

Digital Marketing and Crm Manager @Vaya Adventures

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Seattle, WA, US

At Vaya Adventures, I help lead digital strategy across lifecycle marketing, SEO, and our CRM to create a connected and inspiring experience for our travelers. From the first spark of wanderlust to discovering our brand—and long after their trip ends—I craft thoughtful and personalized campaigns supported by smart automation and data-driven insights. I also manage our SEO efforts to grow organic visibility and optimize our Zoho CRM for clean data, streamlined workflows, and reporting that supports informed decisions across the team.

EDUCATION

2018 — 2019

General Assembly

Certificate, User Experience Research and Design

2017

University of Washington

Bachelor of Business Administration - BBA, Entrepreneurship & Marketing

2011 — 2013

Washington State University

Business Administration and Management, General

ABOUT ALLYSE SIEGFRIED

I’m a marketing professional with over 7 years of experience in content marketing, SEO…

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