Adam Gold
Senior Graphic Designer @BIOptimizers
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WORK HISTORY
Senior Graphic Designer @BIOptimizers
Reno, NV, US
Collaborated on 40+ marketing and ad campaigns, utilizing Facebook/Meta and Google ads to drive engagement and conversion.Spearheaded understanding the dynamics of eCommerce subscriptions and customer lifetime value in order to generate customer-centric content, increasing customer engagement by 30%.Created over design mock-ups using graphic design tools like Adobe Suite, Canva, and Figma, which were used across the company\'s website, marketing emails, and social media channels.Monitored and analyzed eCommerce Digital Ad KPIs, including RoAS, Conversion Rates, and Contribution Margin, utilizing metrics from Facebook Ads and Google Ads platforms.
EDUCATION
St. Lawrence College
Diploma, Graphic Design
ABOUT ADAM GOLD
Highly accomplished professional Creative Director who possesses skills for print production, presentation graphics and branding design. Organizational, marketing and management skills that apply easily to a number of multi-task management assignments. Ability to design and build graphics under extremely tight deadlines. Adept at setting expectations and achieving high standards of quality on time and within budget.
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