Alison McSherry

WORK HISTORY

EDUCATION

ABOUT ALISON MCSHERRY

I am a collaborative, results-driven COMMUNICATIONS LEADER with 13+ years of implementing communications strategies that drive brand awareness and increase media coverage for organizations in the nonprofit and healthcare space. I’m known for my ability to confidently communicate and collaborate with C-suite leadership; I regularly receive positive feedback from senior leaders on my proactivity and vision. Adept at building thought leadership programs, I bolster brand reputation and increase executives’ impact. With my strong experience in writing and editing across all marketing and communications channels, I’m skilled at breaking down and reframing complex and/or unpopular subject matter to produce engaging, well-received content. SPECIALTIES• Brings a track record of significantly increasing media coverage at all past organizations.• Develops and maintains excellent partner relationships by making genuine connections with stakeholders and creating alignment on organizational mission and vision. • Identifies marketing event and project objectives, defines parameters and timelines, and leads initiatives with a focus on organization and accountability to reach and exceed goals.• Builds out dedicated, engaged teams who evangelize the brand and drive recruitment.• Utilizes experience as a journalist to bring valuable, cross-functional insights that inform communications strategy.Thought Leadership | Strategic Partnerships | Content Marketing | Marketing Campaigns | Media Coverage | Public Relations | Journalism | Writing & Editing | Research | Corporate Communications Content Development | Partner Relationships | Strategic Communications | Brand AwarenessAnnual Reports | Customer Engagement | Op-eds | Agency Management | Google Suite | Microsoft Suite