Alina Sakhnenko

Head of Strategic Marketing @Ua-Usa Media Group

Chicago, IL, US

Since stepping into this role, I’ve been focused on growing our audience, building strong relationships with community partners, and telling the stories that matter — in ways that feel real, relevant, and proudly Ukrainian. From social media and on-air promotions to in-person events and sponsorship campaigns, I help shape how our platform connects with thousands of listeners, readers, and supporters across the U.S.Some of the things I’ve accomplished so far:Boosted engagement and visibility across our social channels, with major spikes in reach, shares, and community interactionDesigned campaigns that helped us attract new sponsors and build long-term partnershipsPlanned and promoted live events, charity drives, and anniversary campaigns — turning ideas into moments our audience remembersCreated a more consistent, modern brand voice across platforms — both digital and on-airWhat makes this work meaningful to me is knowing we’re not just growing numbers — we’re building community, preserving language and culture, and giving voice to Ukrainians in America.

Fowler International Academy of Professional Coaching

Certified Life Coach, Business and Social Skills

Zytomyr State 'Ivan Franko' University

Bachelor's degree, Marketing