Alex Jared
Specification Sales Manager @Westex Flooring
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WORK HISTORY
Specification Sales Manager @Westex Flooring
London, GB
Westex Carpets is a British manufacturer rooted in West Yorkshire’s textile heritage, specialising in premium wool carpets crafted for design, durability, and sustainability. As Specification Sales Manager, I work directly with architects, interior designers, and contractors to bring flooring concepts to life from boutique hotels and luxury residences to commercial and leisure projects. Key focus areas: Supporting the A&D community with product selection, samples, and technical guidance. Managing specification from concept through to project delivery. Showcasing the performance, acoustic, and sustainability benefits of British wool carpet. Collaborating with design studios and contractors to ensure the right aesthetic, performance, and budget balance. Promoting Westex’s bespoke dye and custom-finish capabilities to meet design intent. Delivering CPDs, presentations, and in-studio training sessions on wool carpet specification.
EDUCATION
Middlesex University
BTEC, Foundation in Art + Design
University of the Arts London
BA (HONS), Fashion Print
SKILLS
ABOUT ALEX JARED
Twenty years specifying premium interior surfaces for the architecture and design…
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