Alexandra Kuzmina
Бренд-Менеджер @БКС
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WORK HISTORY
Бренд-Менеджер @БКС
Moscow, RU
Building knowledge of the brand via marketing activities (for the clients in the offices of the brand and sub brands, and for cold audience at the events)2. Providing rebranding of the brands3. Analyzing of target audience, competitors4. Work with agencies and designers5. Building strategies via communications 360*6. Preparing POSM, Merch and Digital materials7. Organization of promo events8. Preparing media campaigns9. Budgeting
EDUCATION
Moscow State Univercity of Economic Statistic and Informatic
Commerce
Université d'Auvergne (Clermont-Ferrand I)
Licence 3 (bachelor degree)
ABOUT ALEXANDRA KUZMINA
Experience in marketing in FMCG for more than 5 years. Successful experience in launching…
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