Alexander Mueller

VP Brand Marketing @ITG Brands

Greensboro, NC, US
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WORK HISTORY

Jan 2018 — Present

VP Brand Marketing @ITG Brands

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Greensboro, NC, US

SKILLS

Market ResearchInternational MarketingBrand EquityBrand DevelopmentSegmentationPricing StrategyBusiness StrategyTrade MarketingForesightConsumer ProductsCustomer InsightBrand ManagementCross-Functional Team LeadershipCompetitive IntelligenceMarketing StrategyScenario PlanningAnalysisCrmConsumer BehaviourMarketing ResearchMarket PlanningFmcgShopper MarketingMarketing CommunicationsFast-Moving Consumer Goods (Fmcg)ForecastingMarketing ManagementMarket AnalysisTobaccoMarketingChange ManagementPStrategyConsumer InsightManagementPricingIntegrated MarketingBusiness PlanningStrategic PlanningBrand Architecture

ABOUT ALEXANDER MUELLER

Experienced Leader with a proven track record of delivering strong results and lasting change in the consumer goods industry. Strong professional skilled in Strategy, Marketing and Intelligence & Insights.

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