Alex Putnam
Field Marketing @Peregrine
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WORK HISTORY
Field Marketing @Peregrine
San Francisco, CA, US
Helping Peregrine expand into new markets and tackle exciting new cases!
ABOUT ALEX PUTNAM
As Marketing Lead at Determined AI, I helped carve our own path in the heavily-saturated machine learning market by defining our GTM strategy, planning our vertical and use-case-specific sales approaches, and improving our digital performance – both through SEM, paid media, and leading Determined’s webpage improvements. Through acquisition, I now work on Hewlett Packard Enterprise’s AI Solutions team, creating and leading our developer-focused open source Marketing and GTM efforts in addition to leading our AI Events Program – a cross-functional team responsible for executing HPE’s calendar of AI-focused events. Over the past five years I have driven the impact of AI at HPE through equal parts business development, product marketing, marketing operations, webinar & events management, and a wide array of content production – mostly for deeply technical PyTorch users focusing on critical ML/DL use cases like Computer Vision, Object Detection, NLP and text generation. Through the above, I have extensive experience working across Sales & Marketing leadership, various GTM segments (industry verticals, partners/alliances, open source communities), as well as AI/ML engineering and product teams to drive impact and reach developers. Before my career in AI/ML I was a tailor-made travel agent specializing in Southeast Asia at Audley Travel!
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