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Alejandra Guzman
Program Manager @Epsilon
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WORK HISTORY
Program Manager @Epsilon
San Diego, CA, US
Managed Epsilon’s CSSR program for General Motors, optimizing strategic positioning and messaging for personalized customer communications.• Utilized data-driven marketing products to enhance GM dealers\' customer retention through various channels.• Achieved a significant increase in customer engagement and sales for GM dealers through targeted marketing efforts.
EDUCATION
UC San Diego School of Global Policy and Strategy (GPS)
Master of Public Polic, Environmental Policy and American and Comparative Business Regulation
University of California, Merced
Bachelor of Science, Environmental Biology
ABOUT ALEJANDRA GUZMAN
I am a Program Manager with extensive and unconventional experience. I began my…
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