Aleida Brink
Communications and Design Advisor @SWITCH BC (Safety, Wellbeing, Innovation, Training & Collaboration in Healthcare)
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WORK HISTORY
Communications and Design Advisor @SWITCH BC (Safety, Wellbeing, Innovation, Training & Collaboration in Healthcare)
SWITCH BC which stands for Safety, Wellbeing, Innovation, Training and Collaboration in Healthcareis a new organization focused on the health, safety, and wellbeing of everyone working in healthcare in B.C. Our unique organizational model is a collaboration of unions, physicians, and employers. We are working to support province-wide innovation, prevention and training, and enhancing the culture of safety in all healthcare workplaces in B.C.
EDUCATION
Vancouver School of Healing Arts
Yoga Teacher Training – Enriched (240hr)
Stellenbosch University
Bachelor of Commerce (BCom), Marketing
Stellenbosch Academy of Design and Photography
Bachelor of Arts - BA, Art Direction
SKILLS
ABOUT ALEIDA BRINK
Creative and values-driven marketing and communications professional with 8+ years of experience spanning wellness, healthcare, tech, and agency environments. Recognized for building and scaling brand communications systems, developing impactful content strategies, and coordinating cross-functional teams. Passionate about community engagement, storytelling, and making meaningful ideas visible. Brings a collaborative, solutions-oriented mindset and thrives in environments that value culture, clarity, and creativity.Living and working on the unceded traditional territories of the xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish), and səlilwətaɬ (Tsleil-Waututh) Nations.
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