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Alan García Martínez
Sr Internet Marketing Consultant @Rise, a Quad agency
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WORK HISTORY
Sr Internet Marketing Consultant @Rise, a Quad agency
Led the strategy, execution, and optimization of paid social media campaigns across Meta, Pinterest, TikTok, X, and Snapchat, ensuring high performance and audience growth.• Conducted quality control of all paid social activities, guaranteeing creative excellence and adherence to brand guidelines.• Strategically developed and executed a wide variety of paid social campaigns focused on awareness, traffic, and conversion objectives, leveraging advanced audience segmentation and creative customization to maximize performance.• Produced detailed performance reports with actionable insights, leveraging social listening tools to optimize campaigns and identify key trends.• Cross-functionally collaborated with internal teams and external stakeholders to align media strategies with broader marketing goals.
EDUCATION
UAM Universidad Autónoma Metropolitana
Licenciatura
ABOUT ALAN GARCÍA MARTÍNEZ
Hi! I\'m Alan García, a Social Media Manager from Mexico City. In the professional realm, I am a passionate expert in social media. My career spans over eight years, during which I have built communities and generated invaluable content for various renowned brands and diverse industries, including Best Buy, Grupo Bimbo, Mercedes-Benz, Banorte, Elektra, Shopee, and Loco Tequila, among others. I specialize in crafting data-driven social media strategies. I firmly believe that effective strategies require thorough research and comprehensive analysis. This approach helps me discover the best ways to communicate ideas and nurture creativity. My primary objective, whenever I have the opportunity to collaborate with a brand, is to elevate it to a state of cultural relevance—or, in simpler terms, to make it the subject of widespread conversation and admiration. Nice to meet you!
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