Akshay Ramanujam

Growth Marketer @SpikeProfit - Advertising & Marketing agency

Karnataka, IN

As the Performance Marketer at SpikeProfit, I’ve led end-to-end strategy and execution of ROI-driven campaigns across Meta, Google, and other paid media platforms. With a strong focus on measurable outcomes, I’ve successfully managed over ₹10 Cr+ in client revenue generation across diverse sectors including Real Estate, E-commerce, B2B, and B2C brands.Key Highlights:Built and scaled multi-channel ad funnels driving consistent ROAS and lead quality.Managed monthly media budgets ranging from to ₹ 2Cr for performance campaigns.Delivered impactful growth for over 35 brands, improving CPL, CAC, and conversion metrics.Developed full-funnel media strategies—including audience segmentation, remarketing, and conversion optimization.Used tools like Meta Ads Manager, Google Ads, GA4, GTM, and third-party attribution tools to analyze, optimize, and report on campaign performance.Worked closely with design and content teams to create high-converting ad creatives and landing pages.Conducted workshops and mentorship sessions for business owners and marketing students as part of SpikeProfit\'s educational outreach.I’ve built, tested, failed fast, and scaled faster—with one clear goal: to help brands grow through performance-first marketing