Aksa Victoria
Performance Marketing Manager @Front Row Germany
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WORK HISTORY
Performance Marketing Manager @Front Row Germany
Hamburg, DE
Design and execute multi-channel retail media campaigns, improving conversion rates and ROAS through ongoing bid optimisation, audience segmentation, and A/B testing.Develop end-to-end media strategies aligned with client KPIs, managing budgets across Amazon, Walmart, Criteo, CitrusAd, and other retail platforms.Leverage analytics tools and advanced Excel modelling to deliver actionable insights, refine targeting, and optimise ad spend efficiency.Collaborate cross-functionally with Creative, Analytics, and Client teams to enhance campaign performance and streamline reporting workflows.Serve as the main client contact, translating complex performance data into clear, strategic recommendations.
EDUCATION
St Antony's HSS , Kacheripady, Ernakulam
Highschool
College of Engineering,Thrikkaripur
Bachelor of Technology (BTech), Electrical, Electronics and Communications
SNHSS, Thrikkanarvattom
Higher seccondary, Computer Science
SKILLS
ABOUT AKSA VICTORIA
ChatGPT told me I’m a strategist–educator with a bias for depth, clarity, and real-world…
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