Andrew Green
Sales Manager @Bluestone
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WORK HISTORY
Sales Manager @Bluestone
Wiltshire, GB
At Bluestone Vineyards I am responsible for leading sales and commercial delivery for an award-winning English sparkling wine estate. My role spans direct-to-consumer, wine club, on-site experiences, events, trade, and early-stage export, with a focus on building sustainable revenue, premium brand positioning, and long-term growth.• Creating and delivering sales and commercial strategies aligned with annual growth targets• Driving direct-to-consumer sales through cellar door, e-commerce, tours, tastings, and events• Leading the launch and development of the Bluestone Wine Club, building recurring revenue and customer loyalty• Designing and running on-site experiences, including tours, tastings, and member events, to increase conversion and average order value• Managing external sales channels including farmers’ markets, Christmas markets, corporate events, and private tastings• Developing and managing trade relationships with retailers, hospitality, and on-trade partners• Supporting early-stage export development through embassies, importers, and international partnerships• Leading pricing, promotional planning, and product positioning across channels• Representing the brand at trade, consumer, and industry events• Monitoring performance through sales reporting, KPI tracking, and commercial analysis
EDUCATION
Wine Scholar Guild
French Wine Scholar
The Open University
Bachelor's degree, English Literature and Creative Writing
Pacific Institute of Culinary Arts
Diploma, Culinary Arts/Chef Training
University of Kent
Bachelor's degree, Biology, General
University of Alberta
Certificate, Indigenous Canada
Wine & Spirit Education Trust
WSET Diploma
Wine Scholar Guild
Masters in Champagne
SKILLS
ABOUT ANDREW GREEN
Taking the WSET Diploma is challenging and rewarding in equal measures. It has opened my eyes to new aspects of the industry, and is giving me a great foundation to further myself within the wine world.
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