Adeline Bonnefont Angelici
Marketing Director @Samsic Facility
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WORK HISTORY
Marketing Director @Samsic Facility
Paris, FR
Defining and leading the overall marketing strategy to drive brand growth, enhance market positioning, and support commercial performance.As the Marketing Director at Samsic Facility, I am responsible for developing and executing the company’s comprehensive marketing strategy, with a focus on:• Brand Image and Promotion: Building brand awareness through impactful communication campaigns & materials and a distinctive brand positioning strategy.• Strategic Offer Development: Refining service offerings to align with evolving client needs and market trends.• Commercial Performance Support: Implementing effective sales enablement tools to empower our sales teams in achieving their business objectives.• Qualified Lead Generation: Deploying acquisition and nurturing strategies to consistently feed the sales pipeline with high-value opportunities.• Digital Marketing Leadership: Driving digital strategies including SEO, SEA, social media, and marketing automation to maximize engagement and conversion.
EDUCATION
NEOMA Business School
Master in Management, Major in Marketing
The Hong Kong Polytechnic University
MBA courses, Marketing and International management
ESSEC Business School
Executive Master, Marketing Management & Digital Marketing
ABOUT ADELINE BONNEFONT ANGELICI
20 years of experience in marketing strategy, multi-channel and digital marketing, delivering solutions to attract and maintain customersSuccessfully led marketing plans to drive qualified leads and sales in B2B and B2C marketsEnthusiastic, innovation & results orientatedAbility to challenge statu quo
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