Adam Bloomer
Head of Paid Media @Peninsula Uk
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WORK HISTORY
Head of Paid Media @Peninsula Uk
Manchester, GB
EDUCATION
Leeds Beckett University
Bachelor's Degree in Business and Management, Business, Management, Marketing, and Related Support Services
ABOUT ADAM BLOOMER
An established commercially minded Performance Marketing Leader with over 9 years of experience driving growth across diverse industries, including health tech startups, financial services, B2B/B2C energy procurement and international real estate development. My expertise lies in leading high-budget, data-driven campaigns that transform performance, elevate brand presence and increase revenue.Throughout my career, I have successfully developed and executed comprehensive marketing strategies, optimised paid media channels and collaborated with cross-functional teams to drive sustainable business growth. I have a proven track record of managing large-scale budgets, exceeding sales targets and implementing marketing technologies to enhance performance across multiple platforms.My expertise spans Paid Media, CRM, Email, Automation, SEO, CRO, and Analytics, but my real strength lies in uniting these disciplines under one strategic vision. I’ve helped businesses generate over £80M in revenue through paid channels, improved acquisition efficiency year-over-year, and built marketing infrastructure from the ground up to enable scale, visibility, and agility.I thrive at the intersection of data, creativity, and leadership - where building scalable systems, mentoring teams, and aligning marketing with core business objectives drives sustainable, high-impact growth. Whether this be rebranding, expanding internationally, or navigating market shifts, I bring clarity, pace, and results.Specialties: Performance Marketing | Paid Media Strategy | Commercial Acumen | Digital Campaigns | Cross-Channel Marketing | Marketing Technology | Team Leadership | Data-Driven Insights
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